At Agoda, the Marketing team consists of more than just marketers. We are smart analysts, talented creatives, gifted data scientists, and more. We turn consumer insights from our global products into compelling creatives and actionable steps. We create ideas, measure their impact, and analyze responses. We’re world leaders in online marketing and aim higher every day.
All that we do is based on data. We translate user attitudes into insights and consumer behavior into strategies. We encourage team members to own what they do and invest in their ideas, especially if they are supported by data.
Agoda exists to make travel fun, affordable, and accessible no matter where our customers are in the world. Through experimenting and measuring, we strive for ideas that reach millions and innovations that generate real impact.
We move fast, so we are never bored of what we do. We support our team members to learn and grow on the job or try new initiatives. From loyalty to pricing to branding to analytics and more, there is plenty to explore.
Agoda's Marketing team sets itself apart from other companies because we embrace a culture that values experimentation and objective decision making. We have access to real-world data, then we come up with ideas and are expected to put those ideas in action, finally we test them to understand their value.
People may think PR is all about writing, telling good stories, sending out press releases, and having good media relations. But here at Agoda, data is also very important. We use a lot of data to tell stories as well as to experiment and measure. Being a global PR team, we handle numerous projects across different markets. And with every project, we test, measure, and make sure we learn from it.
Marketing team at Agoda is second to none when it comes to transforming data into business decisions. We pride ourselves on testing hypotheses through real-world experiments and adapt our strategies accordingly. As an analyst at Agoda, we can see our ideas turn into real actions and monitor impact on customers.
Moving from MBA school to Agoda is like moving from one very diverse community to another equally diverse one. I absolutely enjoy working with people from different backgrounds, finding business growth opportunities, and debating solutions.
I get to solve complex and ambiguous problems that challenge me to unlearn and learn each day. The fun part is that I get to see my ideas in action on the website and app in a matter of days and witness real impact on millions of customers worldwide.
Marketing at Agoda is all about data and experimentation. Any idea is valid as long as it has supporting data and its value is measurable. Your work impacts the real world, where numbers move as a direct result of your actions. This is why Marketing is such a fun and exciting team to be in.
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