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Senior Manager, Marketing Strategy

Bangkok, Thailand

Agoda is the largest and fastest growing online hotel booking platform in Asia, and as a Booking Holdings company, we are part of the largest online travel company in the world. We are riding a wave of unprecedented growth, and are looking for a senior manager to help bring our next generation of innovative technology to consumers globally.

The Senior Manager, Marketing Strategy, will work at the intersection of Marketing, Analytics, Product, and Business Development. You will lead a newly-established team tasked with supporting decision-making at the highest level. Here are some examples of the types of questions we face:

  • Where should we look to expand next?
  • How should we coordinate marketing investments to acquire new customers?
  • What rules should we use in A/B testing?
  • How should we prioritize tasks for market managers to improve organizational efficiency?
  • How can we improve the economics of our marketplace connecting consumers and accommodation providers?
  • What should we do to stay one step ahead of our competitors in offering a best-in-class booking platform?

The role is open to candidates worldwide and based at Global Operations Office in Bangkok, Thailand.


  • Lead a team of 2-3 analysts
  • Communicate recommendations to senior management in weekly presentations and reports
  • Design experiments where feasible and provide data-driven strategy recommendations in cases where experimentation is not feasible
  • Work closely with colleagues in Marketing, Analytics, Product, and Business Development
  • Track performance metrics and identify drivers of growth
  • Develop actionable data and reports for senior leadership


  • Bachelor’s degree in quantitative discipline plus 5 years of work experience in consulting, investment banking, or other analytical role
  • Advanced degree in economics, statistics, or MBA preferred
  • Proven track record in using data to make decisions
  • Excellent communicator, with superior written, verbal, presentation, and interpersonal skills
  • Experience with digital strategy, mobile apps, affiliates and affiliate networks an advantage