Senior Manager, Public Relations

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Singapore

About Agoda 

Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with more than 2.5 million accommodations globally. Based in Asia and part of Booking Holdings, our 4,000+ employees representing 90+ nationalities foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership, enhancing the ability for our customers to experience the world.

About Agoda 

Agoda is an online travel booking platform for accommodation, flights, and more. We build and deploy cutting edge technology that connects travelers with more than 2.5 million accommodations globally. Based in Asia and part of Booking Holdings, our 4,000+ talents coming from 90+ different nationalities foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership, enabling our customers to experience the world.  

Get to Know our Team: 

The Marketing Team of Agoda is a world leader in online marketing. This department is highly data-driven and focused on developing at-scale marketing programs that improve the lifetime value of Agoda customers through measurable marketing programs and channels. The team combines a blend of talents from the best analysts, marketing strategists, data scientists and brand specialists in the world. The marketing leadership at Agoda has deep experience in data science, product, strategy, and other marketing fields and have built an organization that thrives on data, creative ideas, and technology. The Marketing Team also fosters a great learning environment. You will be able to learn and grow by working closely with experts from a variety of backgrounds from all over the world.  

The Opportunity:

The global PR function is responsible for building and protecting Agoda’s reputation as a trusted and innovative brand with partners and consumer worldwide. Our PR team oversees 10+ managed markets, supporting verticals to help share the Agoda story.  The person who fills this PR Manager role will be central to making us even better as part of an international, results focused PR team. We move fast and leveraging all channels to reach our audiences. You’ll be able to make a difference quickly, contributing ideas and shaping our thinking.

The role will be in Bangkok or Singapore.

In this Role, you’ll get to: 

  • Shaping and defining the PR strategy to elevate Agoda’s visibility in markets across Asia Pacific and beyond

  • Managing multi market agency teams to deliver measurable consumer, corporate and B2B content

  • Ideating scalable content to keep Agoda in the news leveraging a combination of data, product, campaign and corporate news

  • Keeping a finger on the pulse of breaking news, spotting trends and other editorial/content opportunities for Agoda, what makes the news and how to create that narrative 

  • Problem solving to develop creative media relations strategies, while also being analytical and measurement driven

  • Providing input for the Agoda global team drafting pitches, media briefings, Q&As as well as generating campaign ideas

  • Responding to global media enquiries and maintaining the Agoda press office

  • Managing and counselling stakeholders throughout Agoda who require PR support

What you’ll Need to Succeed:

  • Creative thinking and an all-round make-it-happen team attitude

  • Minimum of eight years of PR experience in traditional and digital teams,  advantageous if experience is in both an agency and in-house setting. Must already be at Manager level

  • Strong story-telling experience to consumer, corporate and B2B audiences

  • Demonstrable experience of an integrated approach to PR (content, social media, influencers, media partnership etc.)

  • Strong media contacts; sound knowledge of influencers and non-traditional channels

  • Great English writing, editing and proof-reading skills. 

  • Crisis and issues management experience would be beneficial

  • Quick thinking and ability to spot trends and exploit opportunities to respond quickly to social sentiment

  • Project management capabilities and experience in managing creative and production resources

  • Experience in working within a matrix organization structure, across multiple markets and influencing different internal and external stakeholders

  • Experience of managing and optimizing budgets

  • Ability to measure quality/impact of content for future improvement

Equal Opportunity Employer 

Agoda prides ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. 

To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes. 

By applying to this job, you agree that Agoda may process your personal data in accordance with Agoda applicants privacy statement. 

#singapore #thailand #bangkok 

Equal Opportunity Employer 

At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.

To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes.

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